Marketing teams that are able to identify these intersections of social media, society and more will be able to anticipate ...

Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

Consumers’ response to cleaning versus feel-good activities was measured by Emotiv for creative spanning TV, influencers and social media.

Fast Company's 2025 list of the most innovative companies in social media includes Duolingo, Bluesky, the Boston Celtics, ...

to make it simple and easy to better manage your social media marketing. Managing social media is especially important after the pandemic pushed customers online to do everything from shopping to ...

The next time you turn on that TV, walk by that out-of-home ad or flip through those Amazon product pages, take a look at the ...

Six hours after a new restaurant in downtown Hartford, The Foundry, opened on Jan. 16, its tables were fully booked for the ...

Soon, you'll be using social media to drive B2B sales success. Tessa Burg is vice-president of UX and technology strategy at B2B pipeline marketing agency Tenlo. She uses agile principles to test, ...

Social media users unknowingly participate in marketing experiments, but flawed algorithms skew A/B testing results, ...