News

Ice Cream Rolls on MSN8d
Magnum Ice Cream Meets Nutella in These Insane Ice Cream Rolls (ASMR)
Get ready for the most satisfying Ice Cream Rolls experience of your life! Today, I’m rolling up a dreamy combo of smooth ...
How this Magnum marketer turns ice-cream indulgence into global brand influence
From storytelling with Iris Apfel to purpose-led cacao sourcing in the Ivory Coast, Magnum’s global brand director Tugce ...
I tried Magnum supermarket dupes and a 47p winner is as good as the real deal and cheaper than Aldi and Asda
PARTS of Britain are set to bask in temperatures of 29C this week – so a nice ice cream might cool you down. A Wall’s Magnum ...
The Sun28d
Iceland shoppers rushing to buy new Magnum dupe ice cream perfect for the heatwave
ICELAND shoppers are on the look out for a new Magnum dupe ice cream perfect for the heatwave. The bargain supermarket has launched three packs of Majestic white chocolate rhubarb and custard ...
Warc23d
Magnum Ice Cream: Magnum stick to the original – Fighting against private labels
Magnum’s leadership was being threatened by private label brands copying its ice creams. With the cost-of-living crisis, these brands had become more attractive, impacting business. In Q2 2023 in the ...
New York Post9d
Unilever lays down the law after woke Ben & Jerry’s founders try to buy back ice cream brand
Starting July 1, Unilever’s ice cream brands will be spun off and renamed the Magnum Ice Cream Company, a nod to the division’s other popular company. The spin-off will be listed in the ...
Mint25d
Unilever’s ex-ice cream unit to set up its first global centre in Pune with ₹900 crore investment
New Delhi: The Netherlands-headquartered Magnum Ice Cream Company, Unilever Plc’s recently demerged ice cream business, is set to open its first global operations centre in Pune, with an ...