NEW DELHI: Despite declaring “The OG is back”, Chinese ultra-fast-fashion giant Shein’s Jan 31 comeback in India was a low-key one as it relaunched its website and app after a nearly five ...

Shein, which was banned from India in 2020, has regained access to the populous market. The Chinese fast fashion brand has entered an agreement with Mukesh Ambani's Reliance Industries.

It’s clear why Shein has looked to re-enter India, where the fast fashion industry is projected to reach a size of $30 Bn by FY23, as per a Redseer report The first thing that we need to note is ...

Chinese fast fashion app Shein has relaunched in India five years after it was banned by Delhi, under a deal with Indian firm Reliance Retail. An official from Reliance Retail, who did not wish to ...

In this video, MediaNama journalist Sakshi Sadashiv K breaks down the factors that led to Shein’s ban, the conditions enabling its return, and what this means for Chinese ecommerce in India and ...

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Shein is initially offering delivery in select cities, including New Delhi, Bengaluru, and Mumbai, and plans to expand it across India "very soon," according to the app description. The company ...

Isha Ambani spearheads Shein's return to India via a Reliance Retail-owned platform. Government approval follows a multi-ministry review, ensuring data security and local control. Banned in 2020 ...

In today’s newsletter, we look at Chinese fast-fashion retailer Shein’s quiet re-entry in the Indian market. Plus: will new technology help preserve India’s ancient classics? Send us any ...

Shein India Fast Fashion App from Reliance Retail currently has over 10,000 downloads on Google's Play Store and is ranked among the top 10 among peers on Apple's store.

But instead of going to an official Coach store, the customer says she bought the bag from Shein. While Shein is an online retailer known for its cheap prices, it’s also garnered a reputation ...