When it comes to makeup, Rare Beauty is on top. Data from CreatorIQ shows the Selena Gomez-founded brand ranked number-one by ...

One Cosmo editor says: “This is unlike any other body cream I have at home—and I have about 10—all thanks to the whipped, ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft ...

So, when Rare Beauty launched in 2020 ... Let me start off by saying I am a foundation hoarder. I judge brands based on their foundations and have no regrets. So, I was most excited to try ...

Although Gomez has yet to announce exactly what day Rare Beauty will launch, she did share some more details about the products she has in the lineup. “I have 48 shades of foundation and concealer.

Additionally, 1% of all Rare Beauty sales are donated to the foundation, which is focused on making mental health resources accessible. “As far as the products go, I think the possibilities are ...

Rare Beauty’s rise is a case study in how many of today’s ... up outreach to a diverse group of people who could accurately represent dozens of shades of foundation. Then, the COVID-19 pandemic hit, ...

Sweeping lines of the product on both of Gomez’s cheekbones using her Liquid Touch Foundation Brush ... “you’re hired,” wrote the official Rare Beauty page, while the “Only Murders ...