Conscious consumption. Preserving local and family history. In 2024, the old money aesthetic won’t just be a niche online trend, but a cultural phenomenon that unites continents and competitors.

I love following trends, but don’t always love investing a ton of money into the pieces to match the aesthetic. The ‘Old Money’ aesthetic is totally chic! Think classic and minimal with ...

One such trend that has recently captivated the internet is the "old money aesthetic." This style, characterised by its timeless elegance and understated luxury, is making waves across social ...

But come May of this year, the popular app became filled with a new trend: the “old money” aesthetic. Typically characterized by expensive vintage brands, modest clothing and light features ...

Her work has explored the rise of TikTok, internet aesthetics, and the pursuit of ... It’s sort of a hilariously on-the-nose name; “old money” gets right to the point of what all fashion ...

Having begun my daily diaries when I was 34 years old, I am currently writing diary number 270 when I am 78. How, you may ask, could I possibly have even read back into all those pages ...