“Nike’s renewed focus on expanding its womenswear offerings is essential to its turnaround. Nike can continue to grow its ...

Nike’s shares plummeted Friday as investors grew wary about new CEO Elliott Hill’s turnaround plans after the struggling ...

Nike is shifting to a fuller-price online model for its online store, cutting discounts and promotions.

In a conference call with analysts, finance chief Matt Friend said Nike expects its sales decline in the fiscal fourth ...

Nike Inc. Cl B closed 25.46% short of its 52-week high of $102.49, which the company reached on March 14th.

Q3 2025 results showed a 9% YoY sales decline, 330 bps gross margin hit, and a 32% drop in net income, raising concerns about ...

Nike is in a major slump. The company’s global sales dropped 9% last quarter, including a 17% drop in China, Nike said Thursday. In North America, Nike’s largest market, sales dropped 9%.

Have you ever thought of your sunglasses as a weapon in the psychological war against your racing competitors? No. Us neither, but Nike apparently has. And the result is two new downright weird ...

Iconic brands like Nike face market saturation and fierce competition, leading to negative 19.19% returns over the last 5 years versus S&P 500's 94.16%. Nike's structural and cyclical challenges ...

Brands like Hoka and On are threatening Nike in the running-shoe category. It could turn to prior Adidas competition to rebound, analysts say.

Before the Eagles' Super Bowl parade was even over, a trademark application for the Nike tag line "Love, Hurts" was filed by a New Jersey resident. Anybody watching the Super Bowl parade Friday ...

A new activewear line with the Skims name attached will give Nike an in with the types of shoppers who are buying activewear from Lululemon and newer competitors such as Alo Yoga and Vuori ...