More than a half-dozen elite female athletes are starring in the new commercial, as the apparel maker capitalizes on the ...

Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.

After nearly 30 years on the sidelines, Nike made a return to Super Bowl advertising. The sneaker giant took center stage ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

Nike has triumphantly returned to its roots, focusing on sport while overinvesting in brand, but undoing the damage from the ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

Iowa native Caitlin Clark is back in Des Moines. Well, symbolically, at least. Nike unveiled two new banners featuring Clark in downtown Des Moines.

Nike CMO Nicole Hubbard Graham details how the brand is getting back to its winning playbook. For the first time in 27 years, ...

A hallmark of effective inclusive marketing is changing the narrative of incomplete stories, limited perceptions, and harmful ...

Nike has decided to return to Super Bowl advertising after a 27-year break, in an effort to revive its dwindling sales.

Nike on Tuesday announced a new brand in partnership with the influencer Kim Kardashian’s Skims, giving the company’s stock ...

Nike, Inc. is launching its first new sub-brand in decades as the troubled athletic footwear and apparel brand looks for ...