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Cracker Barrel unveils new logo

Cracker Barrel shares plummet after pushback on new logo, brand refresh

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo earlier this week as part of a larger brand refresh.

· 1d · on MSN

Cracker Barrel loses almost $100 million in value as stock plunges after new logo release

· 1d · on MSN

Cracker Barrel loses $94 million in a day after disastrous rebrand sparks MAGA outrage

· 20h

Cracker Barrel Stock Tanks After Unveiling Controversial New Logo

Fans of the restaurant were sure to sound-off and voice their displeasure in the comments on the company's Instagram page.

· 1d

Cracker Barrel gets a new logo. Is it 'brand suicide?' The impact on Kentucky stores is unknown

· 1d

Cracker Barrel redesign faces backlash, causes political frenzy

1don MSN

Cracker Barrel changes logo. See new 'cold and sterile' design, why some hate it, Ohio locations

Cracker Barrel changed its logo for the first time in over 40 years, and some fans aren't happy with the new design. Take a look.

22hon MSN

Cracker Barrel joins Bud Light, Target in branding backfires

Cracker Barrel joins Target, Bud Light and other companies facing public outcry over corporate decisions as its new logo change triggers investor unease.