The world's largest toymaker, Lego, has told the Financial Times that it intends to build its own videogames in-house from ...

Lego has a long history in the video games sector between licensed titles that feature digital brick versions of iconic movie ...

LEGO is looking to make the virtual experience a bigger part of its brand, and that likely includes new games.

How do you build a brand-new LEGO video game studio? Brick by brick, naturally. Big guns at the global toy brand have ...

LEGO is creating an in-house game development studio to work on future projects, as well as to build new ties to outside ...

After 20 years of successful third-party Lego-branded video games, Lego is finally stepping into the industry itself, raising ...

According to the CEO of The Lego Group, the company may begin developing some video games internally. Niels Christiansen, who ...

“We can say, as long as we’re under the Lego brand, we can cover experiences for kids of all ages, digital or physical.

Lego is working to build up its in-house game development, the company's boss has revealed. Speaking to The Financial Times, ...

LEGO has announced it's setting up its own video game development studio and will be bringing the production of LEGO titles ...

But Niels Christiansen, Lego’s chief executive, told the Financial Times that after a strong period of growth, in which its revenues doubled to $10bn since 2019, it was adding new digital capabilities ...

After decades of outsourcing its video games to third-party studios, LEGO wants to take over development by setting up an ...