The viral #Sheacation trip was all about the brand’s Curl Stretch Collection and reminding Black women they deserve ease in ...
Fragrance brands have also been named as the strongest performing category on social media with influencers, according to a new report ...
In his first-ever YouTube video, Sean Frank—the CEO of wallet brand Ridge—unpacks what most CMOs would consider proprietary ...
Campaignme.com on MSN2d
Influencer marketing: transparency as the new currencyThe ABG Influencer Marketing Committee's, Jochen Bischoff and Marie de Ducla discuss transparency and the future of ...
Micro-influencers are reshaping digital marketing by offering brands higher engagement, authenticity and cost-effective reach ...
Media spans social, out-of-home, Sephora retail touchpoints, connected TV, influencer marketing and paid digital. Rare Beauty has made other plays at the big leagues: The direct-to-consumer brand ...
I want to talk to you today about a strategy that’s not just effective but absolutely game-changing when it comes to ...
The young, social media-first generation has made Hindustan Unilever draft in creators to promote its Indulekha hair oil and ...
The effort, which debuted in October, shines a light on the range of people in Rare Beauty’s community, with voiceover provided by Gomez. Media spans social, out-of-home, Sephora retail touchpoints, ...
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