Here is how Nits and Lumens are defined. Nits — Think of a TV as like the sun ... However, where does the term Brightness fit in? Brightness is not the same as actual quantified Luminance ...

On paper, these are standards like HDR10 ... pixel does give it the best black level currently possible. Standard dynamic range TVs generally produce 300 to 500 nits of brightness at most ...

INT-Tech, a leading innovator in display technology, recently demonstrated a RGB OLED micro display with unprecedented brightness of 60,000 nits. This is a 5-fold increase from its previously ...