Heineken is betting that consumers are sticking to nonalcoholic beer well beyond Dry January. The Dutch brewer is seeking to tap into growing demand for low- and no-alcohol beverages, a category ...

Heineken can tap into that natural curiosity to engage fans in a two-way ... This is not the first time that Heineken has leveraged mobile and social as part of an event sponsorship. The beer brand ...

For over two decades, Heineken has been pairing beer and beats at Coachella with an always interesting lineup at its Heineken ...