The look of the Michelin Man was inspired in 1894, when a pile of tires at the Lyon Universal Exhibition caught company ...

displaying life-sized mascot sculptures made from Goodyear tires. The sculptures of University of Southern California's mascot, Tommy the Trojan, and the Tulane University mascot, the Green Wave, were ...

Goodyear doesn’t just make Goodyear tires. It owns a 12-brand empire, each built for different drivers, budgets, and roads ...

Goodyear Tire & Rubber Co. is once again creating mascots out of tires for the 88th Goodyear Cotton Bowl Classic. The Ohio State University's Brutus Buckeye and the University of Missouri's Truman ...

I crafted two sculptures for the 2023 Goodyear Cotton Bowl, marking my 7th year making team mascots from Goodyear tires. This year's matchup featured Ohio State and Mizzou. The process began with ...

Goodyear is embarking on an expansive marketing campaign designed to reset the brand, particularly with a younger audience.

Intricate tire-fabricated sculptures of USC and Tulane mascots displayed at major events leading up to Goodyear Cotton Bowl Classic on Jan. 2 AKRON, Ohio, Dec. 30, 2022 /PRNewswire/ -- Goodyear ...

AKRON, Ohio — Does the Goodyear blimp sell tires? That was one question veteran auto executive Mark Stewart had when he started as CEO of Goodyear Tire & Rubber Co. a little more than a year ...