Michael Porter, a professor at Harvard Business School, wrote several well-known books about competitive strategies for businesses. His works on generic strategies are popular worldwide ...

In their book, Kim & Mauborgne position their approach directly against Porter’s strategy approach: his five forces framework, his three generic strategies and the like. In doing so, they ...

It is derived from a broader differentiation strategy, one of the three generic business strategies outlined by management expert Michael Porter in his book "Competitive Strategy: Techniques for ...

has announced the addition of the "Generic Defense Strategies: Lifecycle Management Strategies to Maximize Revenue in the Face of Growing Generic Competition" report to their offering. Over the ...

pharmaphorum caught up with Pam Politis, Senior Patent Attorney for Endo Pharmaceuticals in the US, to talk about generic patent strategies ahead of her presentation on this topic at the ...

Replacing the combination of brand-name, antiretroviral drugs currently recommended for control of HIV infection with soon-to-be-available generic medications ... but such a strategy would also ...