Calvin Klein Advertisements and the Stories Behind Them: More Than 50 Years of Celebrity and Controversy
The success of Obsession led Calvin Klein to create Eternity, which came out in August 1988. The brand spent $18 million to ...
Retail Dive10y
Calvin Klein revamps ecommerce strategy to address mobile growth
Previous efforts Earlier this year, Calvin Klein celebrated the 25th anniversary of its Eternity fragrance with ... brands that tested a new mobile ad format from Tumblr that inserted a piece ...