The two businesses with the largest share of digital advertising revenue in the world are Google, owned by Alphabet(NASDAQ: GOOGL) (NASDAQ: GOOG), and Facebook, owned by Meta Platforms(NASDAQ ...

That would certainly affect Alphabet's Google Search business and Meta Platforms' core ad business, as these two giants are the No. 1 and No. 2 digital advertising platforms, respectively, on a ...

Meta Platforms and Alphabet both reported better-than-expected revenue growth for their latest quarters amid a strong digital advertising backdrop, but a Loop Capital analyst is bullish on just one of ...

The global digital ad-market's size is estimated to be an astounding $680 billion. Meta is expected to grow annual revenue by 13% next year to $149 billion. Alphabet generated more than $58 ...

Meta Platforms outpaces Alphabet with superior AI strategies, driving ad revenue and fueling innovation. Click here to read ...

The share of US ad revenues held by Facebook’s parent Meta and Google owner Alphabet is projected to fall by 2.5 percentage points to 48.4 percent this year, the first time the two groups will ...

According to an AdWeek report this month about the GroupM forecast, digital advertising will account for 64.4% of total ad spending in 2021. That's up from 60.5% in 2020 and 52.1% in 2019.

Google’s struggles in all ad categories dragged Alphabet earnings below expectations. On a per-share basis, they slipped to $1.05 from $1.53 in the year-ago quarter.

As a result, Google's second-quarter advertising revenue totaled $48.5 billion, up from $42.6 billion in 2023. This comprised nearly 60% of Alphabet's $84.7 billion in total Q2 sales.

As a result, Google's second-quarter advertising revenue totaled $48.5 billion, up from $42.6 billion in 2023. This comprised nearly 60% of Alphabet's $84.7 billion in total Q2 sales.