The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Coca Cola doesn't shy away from its roots, openly sharing the story behind its logo and the evolution of ... Dr John S ...

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

Reviewed by Robert C. Kelly Fact checked by Michael Rosenston On May 8, 2025, Coca-Cola will celebrate its 139th anniversary.

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

It’s been 40 years since Atlanta-based Coca-Cola launched a new formula for its famed namesake cola, called it New Coke and prompted a national outcry — forcing the company to walk back the ...

Guests can walk through an immersive Coca-Cola town setting inspired by key moments and places in Coke’s history.

Developed by WPP Open X, "Classic" highlights the brand’s role in literary culture by replacing typed mentions of “Coke” or “Coca-Cola” on the page with the brand’s popular red logo.

For example, Coca-Cola has been a partner of the Olympics since 1928, including sponsoring the Atlanta Summer Olympics in 1996. The exhibit features the torch Olympians carried down Peachtree Street.