Logos surround us in digital and physical space. Logos surround us in digital and physical space, but we rarely examine the thought and artistic thinking that goes into the design of these symbols ...

Titled What is a cup?, the book aims to explain how creative design ideas are born. Once the mug notices that it doesn't have a spoon to stir coffee and milk, it tries to solve the issue by ...

“Remember that a good logo should last at least 10 years,” Evenson said. “If you look at the amortization of that cost over a 10-year period, it doesn’t seem so bad.” ...

The latest in a series of 50 ideas books, the 50 Design Ideas You Really Need to Know aims to cover a wide range of design concepts and make them accessible to the interested layman reader. "Its ...