Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

The Max streaming service has quietly launched a fresh look, ditching its shiny blue user interface for a new monochrome color palette ... The jump to black-and-white branding is not Max's first ...

Most notably, it features a predominantly black and white color scheme – I typically find this palette overdone, but it looks brand new in this space. As far as technical aspects go, the ...

The next stop is bringing this color palette to life so the ... materials and elements that help make black cabinets look even more sophisticated. "Off-white marble with dramatic warm or dark ...

Max says the standalone logo will be in the black-and-white color scheme, but an updated color palette, chosen to allow for flexibility of the logo in app and in marketing materials, will be ...

The Max streaming service has quietly launched a fresh look, ditching its shiny blue user interface for a new monochrome color palette that, either purposefully or not, evokes the longtime ...