Yet, in different parts of the world, beauty standards have evolved to such extremes that they no longer reflect reality—they ...

Korean beauty is ahead of the curve, and Korean entertainment plays a big role in shaping beauty trends around the globe.

A recent interview, revealing the methods used to give Park Bo Gum a “less attractive” transformation in When Life Gives You ...

She has regularly worn glasses in her broadcasts ever since. South Korean women are held to notoriously high standards for beauty - the country has the most cosmetic surgeries per capita in the ...

Korea may have had you at Squid Game, but now it’s coming for your bathroom cabinets, says Shane C. Kurup. These are the K-Beauty brands that men should invest in this year. The Korean Wave Is Coming ...