Axe body spray, the musk of puberty, turns 18: What’s behind that smell? By . Melissa Malamut. Published Feb. 19, 2020, 8:16 p.m. ET. Axe Body Spray has survived into adulthood.

James Armstrong’s got style, and he likes to smell good. Real good. And to smell good, he’s got to have his Axe. “Axe is one of my favorite things in life,” he said. “You don’t want to ...

The release states that Axe body spray is as much—if not more iconic—than Chanel No. 5 because of its cultural accessibility, and Axe body spray, which is imprinted in the memories of many a ...

A "giant AXE body spray" was first on the list. "We’ll be at the parade that matters and this one isn’t it," tweeted Axe in response to that tweet. "Good to know you don’t support straight ...

Axe dry spray antiperspirant Business Insider/Dennis Green Axe White Label dry spray antiperspirant deodorant ($5.49) This is as close the White Label collection comes to Axe's signature body spray.

Instead, it was a cloud of Axe body spray, a meteorological phenomenon known to just about anyone who hit puberty in the 2000s when trigger-happy teenagers would turn the ostensibly palatable ...

I bet nobody’s surprised to hear that Kim Jong-il holds the patent for Axe Body Spray, and it’s actually designed as a weapons-grade irritant that the North Korean army will unleash upon Los ...

Gillette launched a body spray called Tag in 2004. But the boys at Loiederman Middle will tell you Axe is their fragrance of choice. "It smells good, and it's cheap," said Nic Weinfeld, 12.

Axe body spray. How Axe Built A Highly Scientific, Totally Irresistible Marketing Machine Built On Lust. How do you engineer a virtually unbeatable grooming product for men--and now women--that ...

Axe, Old Spice turn up the heat marketing body sprays and washes to young men. May 6, 2010— -- My 16-year-old nephew has a foolproof strategy for meeting girls. First, he puts on his letter ...

It’s also good that there is less Axe body spray out there. — sirons (@sirons1) September 2, 2018 WATCH: Amid record-high STD rates, 'super gonorrhea' could be coming to a town near you.

If you were a teenage boy in the early 2000s, there's a good chance you wore Unilever's Axe Body Spray at some point. "The idea that you spray this on and you get the girl is sort of nonsense, really.