CAPSBOLD Creative Marketing Agency received three awards at the Symbol Creative Awards 2025, one of the leading global awards honouring excellence in marketing, creative communication and advertising.

ADAM ALTER: One of the most powerful symbols in the world of marketing is money, which sits at the root of all consumer behavior. We know, for example, that people experience the act of handing over ...

We found that marketing language can be deconstructed into five major elements: emotional (there are 15 emotions for marketing), functional (calls to action), descriptive (the product or service ...

Went to my barber today, to the shop of Les Niccum, master barber. We got to talking about advertising symbols that used to identify all the businesses along downtown Walnut Street. Barber shops ...

The new "Symbol of Strength" sub-campaign was selected from about 30 themes developed by the advertising agency, which the Army then narrowed down to three and rigorously tested through focus ...