Peterbilt Motors Co. marked the production of the 100,000th Model 389 at its Denton, Texas, manufacturing plant as a milestone Sept. 7. The Model 389 was introduced in 2006. The milestone model is ...

The Model 389 Pride & Class edition is standard with Peterbilt’s Platinum interior and features many unique accents, such as arctic gray color complemented by a charcoal dash top; blackwood trim ...

Peterbilt Tuesday night sent its Model 389 off in style, officially introducing the Model 589 at a customer, dealer and media event that, fittingly, included a Pride & Class truck show with 200 ...

Robert Woodall, Peterbilt’s assistant general manager of sales and marketing, said the Model 389 Pride & Class package “takes a place among Peterbilt’s most iconic trucks.” The Model 389 ...

“The Model 389 Canadian 150th Anniversary Edition holds its own among Peterbilt’s most iconic trucks,” Quinn says. “Through unparalleled performance and unique design, it commands attention and ...

Participants will have the chance to win the last Peterbilt Model 389X ever produced, and the only one that is a model year 2025. The 389 is being replaced by the Model 589 introduced last year.

DENTON, Tex. – Peterbilt has released a new special edition Model 389 and the company is describing it as “distinctive” and “uniquely Peterbilt.” The new truck, dubbed “Pride & Class” has many ...

Peterbilt unveiled Nov. 4 a new special edition Model 389, the Pride & Class edition, which the truck maker says has a has a “customized, show-truck-ready look.” ...

Case in point, this 2023 Peterbilt 389 Day Cab (now a Custom Sleeper), up for grabs for the grand total of $409,900, which is pretty much what you’d pay today for a new Ferrari Purosangue.

But when the Gravel 'N Grit crew decided to step up to the latest 2014 Peterbilt model 389 (Peterbilt calls it the Icon of the Highway), they weren't just going to add a few pieces of chrome and ...

Initially introduced with a limited production run in 2014 and 2017, Peterbilt Motors Company has brought back the Model 389 Pride & Class package due to popular demand, according to the company.

“The Model 389 Pride & Class package takes a place among Peterbilt’s most iconic trucks,” said Robert Woodall, assistant general manager of sales and marketing.