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Netflix uses AI effects for 1st time to cut costs

The Verge on MSN · 2d

Netflix admits it used generative AI in a big sci-fi hit to cut costs

Netflix used generative AI to create a scene in the sci-fi series The Eternaut — a first for one of the streamer’s original shows or films. During an earnings call on Thursday, Netflix co-CEO Ted Sarandos said the use of AI was faster than using traditional visual effects tools and helped cut costs.

BBC on MSN · 2d

Netflix uses AI effects for first time to cut costs

"That sequence actually is the very first [generative] AI final footage to appear on screen in a Netflix original series or film. So the creators were thrilled with the result," said Mr Sarandos. AI was among the key concerns raised during a Hollywood strike in 2023.

Netflix Uses Generative AI in TV Show for First Time

The Eterenaut” is the first show from the streaming giant to use GenAI, which co-CEO Ted Sarandos called an “incredible opportunity.”

2don MSN

Netflix reveals that one of its shows used generative AI for the first time

Netflix co-CEO Ted Sarandos revealed that "The Eternaut" made history in a sequence that showed a building in Buenos Aires ...

The Independent on MSN1d

Netflix confirms using AI to help make ‘better and cheaper’ films and TV shows

Netflix has used generative AI in one of its shows for the first time in a move to help make “cheaper” and “better” films and ...

2don MSN

Netflix used AI in a hit show and didn’t tell anyone until now

Netflix admitted to using generative AI in one of its TV shows, but only after it became widely popular - here's why that's a ...

Gadget Review on MSN2d

Netflix Just Used AI to Blow Up a Building – And It Changes Everything

Netflix confirms using generative AI to create a groundbreaking VFX sequence in The Eternaut, delivering results ten times ...

2don MSN

Netflix is already using generative AI in its original shows

Netflix shared that its show The Eternaut used generative AI to create a VFX shot during its latest earnings call.

When Will You See AI-Generated Content on Netflix? It's Possible You Already Have

Surprisingly, Sarandos said the company already did it, on an Argentinian sci-fi show called El Eternauta, a graphic-novel ...

1d

'We remain convinced that AI represents an incredible opportunity': Netflix used AI special effects in original series instead of paying VFX artists

"Using AI powered tools, they were able to achieve an amazing result with remarkable speed," Netflix co-CEO Ted Sarandos said ...

2don MSN

Netflix’s Ted Sarandos Says AI Will Make Movies and TV “Better, Not Just Cheaper”

The streaming giant’s co-CEO told financial analysts that artificial intelligence tools are expanding creativity.

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