News

QSR magazine1d
Are Brands Building Effective, Profitable Loyalty Programs?
Consumers overwhelmingly have positive experiences with loyalty programs. More than half of adults say they participate in ...
Consumer Reports investigation uncovers Kroger’s widespread data collection of loyalty program members to create secret shopper profiles
A new Consumer Reports (CR) investigation uncovered that Kroger grocery stores collect extensive customer data and use it to ...
Skift2d
Wyndham Launches Loyalty Program for 'Live Tourism' and Experiences
Wyndham's loyalty members can now trade points for experiences like sold-out concerts and sports events by bidding in ...
CMSWire3d
The Loyalty Program Boomerang: When Rewards Drive Customers Away
Think your loyalty perks build trust? Research shows they can actually accelerate churn when expectations aren’t met.
The Points Guy on MSN13d
How I earn and redeem points at hotels — even when they don’t belong to a loyalty program
These five strategies will help you earn points at a hotel that's not part of a loyalty program or use flexible points to ...
Skift7d
Loyalty Fatigue? Why European Travelers Are Rethinking Travel Reward Programs
Skift Research reveals a growing trend of loyalty leakage across Europe where travelers favor price transparency and ...
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