Gucci's Demna Appointment Gets Mixed Reactions from Gen Z
On March 13, Gucci announced that Demna will be the brand's newest creative director. The 43-year-old designer was formerly ...
He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci
Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...
What Does Demna’s Appointment Mean for the Future of Gucci?
Of all the names rumored for the Gucci role over the last month—and there were a lot of them— Demna, who was announced as its ...
Gucci Makes Bold Choice for New Designer
The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed ...
Provocative Designer Demna to Lead Gucci
Kering appointed Demna Gvasalia as artistic director of Gucci, turning to the Balenciaga designer to inject new life into its ...
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Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?
Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...