News

Brooke Eby, TikTok star with ALS, has concerns about the Ice Bucket Challenge’s rebranding
Eby says she objects to the viral Ice Bucket Challenge now being used to draw attention to other causes while ALS patients ...
Ice bucket challenge revival for mental health sparks controversy among ALS community
Once a viral fundraiser for ALS, the Ice Bucket Challenge has resurfaced to benefit the mental health group Active Minds, ...
The Ice Bucket Challenge Is Back: Why Some Are Criticizing the 'Rebranding' of the Viral Trend 11 Years Later
Students from the University of South Carolina started a recent campaign using the ice bucket challenge to raise mental health awareness. The repurposing of the trend has sparked criticism from people ...
Why The Ice Bucket Challenge Has Been Popping Up All Over Your Feed Again
In case you were blissfully offline back in the day, the OG ice bucket challenge was a whole moment in 2014, with everyone ...
11 years later, the Ice Bucket Challenge is back with a new cause
The Ice Bucket Challenge went viral in 2014 as a fundraiser for ALS. Now it’s trending again with a new cause and not ...
Muscular Dystrophy Association Launches National ALS Awareness Campaign to Accelerate the Search for a Cure
Building on its 75-year legacy of progress, MDA is reinforcing its commitment to the ALS community by driving momentum for ...
The Tab3d
Wait, the Ice Bucket Challenge is back after more than a decade – here’s why
On the flip side, the ALS Association has publicly supported the revival. ‘The Ice Bucket Challenge is back! Mental health impacts everyone, including people affected by ALS. Let’s come together to ...
Remember the Ice Bucket Challenge? It's back, but some in the ALS community aren't happy
In so many ways, 2014 was a simpler time.We were still six years out from the pandemic. The U.S. had its first Black ...