Adi Dassler started Adidas on August 18, 1949 introducing the now-iconi 3-Stripes to the world. Nearly 80 years later, Adidas ...

Today, adidas Originals is embracing that legacy with a forward-thinking lens. Its SS25 campaign, titled “The Original,” is more than a marketing effort but a cultural manifesto. It’s a ...

further reinforcing the Superstar’s impact on both sports and streetwear culture. The weekend’s festivities reached their peak with an unforgettable party hosted by adidas athlete Damian Lillard.

Adidas Community Lab is looking for social impact entrepreneurs for the latest installment of its accelerator program. Digital agency turns unused CEID office space ...

He said it was "currently impossible" to work out by how much prices might rise or conclude what impact this might have on consumer demand. Adidas's shares were down around one percent in early ...

In a new statement posted on social media Monday, Adidas said while connections continued ... for any negative impact on them and we are revising the campaign," the statement continued.